Horse Fly Equine and Equipment

Horse Fly Equine and Equipment had modest beginnings back in 1984, when it was founded by Jerry and Roberta Reher, and their daughter Bernette. Fast forward to 2007, Bernette, along with her husband Jay, took over the business with the hopes of continued success in offering high-quality horse equipment and western wear at reasonable prices. 

Jay and Bernette have the same hopes today as Bernette's parents did back when Horse Fly first began - whether you are at the main store in Whitehall, are visiting one of their remote locations at many roping and rodeo events around the country, or you're shopping on their website from the comfort of your own home. 

Horse Fly offers high-quality western horse tack, saddles, team ropes, team roping supplies, calf ropes, rodeo supplies, western hats, team roping dummies, western cowboy boots & more, along with the best service and prices possible. 

Horse Fly Equine and Equipment Booth at South Point

Horse Fly Equine and Equipment Booth at South Point

Horse Fly Equine and Equpment's vendors include Cactus Ropes, Fastback Ropes, Cactus Saddlery, Barstow Pro-Rodeo Equipment, Heel-o-matic Training Systems, Smart Roping, Team Equine, Reinsman Equestrian Products, Bailey Hats, Tin Haul Boots, Boulet Boots, Short Go apparel, Silver Lining Herbs, and many more respected companies in the western market-place.


Jay and Bernette and their family are closely involved with the rodeo and western way of life, and strive to stay up-to-date with what's new in the industry to better serve their customers.


Visit their website today to browse their current selection, or, look at the schedule to find out where they will be next. And of course, If you're in Whitehall, stop on by and shop in person.

330 Hyw. 2 East

Whitehall, MT 59759